The Problem: When you have a creative kid, sometimes parents can feel like they’re always moving from mess to mess–and losing out on their child’s creative needs at every turn.
The Solution: Crayola Color Wonder gives parents a rare glimpse of what it’s like for them to win for a change. A little victory that doesn’t come at the expense of their child’s creativity.
Little Victories
Social Content
ECD: Craig Cimmino
GCDs: Michael Greenberg & Jules Evenson
Copywriter: Alye Chaisson
Art Director: Harper Barth